Coca-Cola and the Environment Coca-Cola is committed to making a positive difference - to the health of the planet, consumers and the communities it serves. The company is working hard to reduce its impact on the environment in everything it does - growing more while using less in areas such as energy and water use, waste reduction and recycling - and by encouraging people to think more about the positive impact they can have on their local environment.. Coca-Cola Original Taste has been refreshing people around the world since 1886 - Great Coke taste - Only natural flavours - No added preservatives Serve ice cold for maximum refreshment. Keep cold in the fridge. Please recycle..